News

Glowcraft Films Introduces a Bold New Slate of Virtual Production-Powered Stories

Glowcraft Films begins development of its first slate of indie feature films representing a cross-section of genres to be shot using ARwall’s award-winning virtual production te...

15 May 2025 Read More

Unlock AI-Powered Scenes in Minutes – Join Our Webinar on ARFX Infinite Studio v1.0.14

The future of virtual production just got sharper, faster, and even more intuitive. With the release of ARFX Infinite Studio v1.0.14, creators now have access to enhanced AI sce...

14 May 2025 Read More

ARwall’s Glowcraft to Produce Satirical Propaganda-themed Animated Series “Kitten Kaboodle”

Virtual Production (VP) technology company ARwall announces “Kitten Kaboodle,” a 30-minute animated series with adult political themes and a satirical dark tone LOS ANGELES –...

08 May 2025 Read More

ARwall Wins Product of the Year from NAB Show 2025 (2nd Year in a Row)!

ARwall Wins 2025 NAB Show Product of the Year for AI!ARFX Infinite Studio, our groundbreaking GenAI-powered virtual production platform, just took home the top prize at NAB Show...

21 Apr 2025 Read More

ARFX App v1.0.10 is Now Available for Download! Join us in Our Live Webinar on April 2!

Virtual production just got even better with the latest release of ARFX App v1.0.10 with Infinite Studio! Whether you're an experienced filmmaker, content creator, or a studio l...

24 Mar 2025 Read More

NAB Show & BEA 2025 ARwall Live Blog

NAB Show 2025 April 6-9, 2025 SL9823G, South Lower Hall in the Creator Lab BEA2025 April 6-9, 2025 B106, at the BEA2025 Expo, West Hall, 3rd Floor ---------------- LIVE UPD...

21 Mar 2025 Read More

ARwall’s Glowcraft Films partners with Cantina Creative co-founder on epic new series, “Centaur”

Sean Cushing, co-founder of visual effects company Cantina Creative, has signed a co-production deal with Glowcraft Films, which will leverage parent company ARwall’s advanced v...

21 Mar 2025 Read More

"Barrage" - 727 Squared & ARwall’s Glowcraft Films Sign Co-Prod Deal for WWII Drama

Virtual Production (VP) innovation company ARwall to deploy its award-winning patented tools on an original co-production with 727 Squared, “Barrage,” a feature set in WWII whic...

14 Mar 2025 Read More

Martial Arts Icon Ernie Reyes Jr. Enters Ninjaverse with Glowcraft Films

The film marks Reyes’ first foray into independent filmmaking as a producer directing his own IP, and will leverage Glowcraft expertise in ARwall’s award-winning ARFX Infinite S...

14 Mar 2025 Read More

ARwall Launches ARFX Infinite Studio, a Hybrid XR/AI Filmmaking Ecosystem for Creators to Create Cinematic Media Assets Instantly

Award-winning XR/AI filmmaking technology company ARwall increases its marketplace lead in Virtual Production with the release of Infinite Studio, an extension of the Product of...

06 Feb 2025 Read More

ARFX App with Infinite Studio (v1.0.8) Public Launch Changelog

The ARFX App for Windows, now with Infinite Studio (v1.0.8), is officially launched to the public, bringing the power of real-time virtual production to creators everywhere. Des...

06 Feb 2025 Read More

Beta Signup: Step Into the Future of Filmmaking with ARwall’s Infinite Studio and ARFX App

As we at ARwall continue to innovate and push the boundaries of what's possible in virtual production, we are thrilled to share that we have recently launched the Infinite Studi...

27 Jan 2025 Read More

Unwrap $100 This Holiday Season Just for Trying ARFX App for Windows!

Looking for an exciting way to kick off your holiday creativity? ARwall has the perfect gift for you! For a limited time, you can try out the ARFX App for Windows for FREE, and ...

17 Dec 2024 Read More

BrettAlexander.Studio and ARwall: Bringing a Cinematic Vision to Life

How ARwall Transformed BrettAlexander.Studio's Productions When Brett Alexander, a seasoned cinematographer and producer based in West Michigan, embarked on the ambitious pr...

13 Dec 2024 Read More

CALL TO SUBMIT YOUR UNREAL (UE5.X) MAPS TO THE ARFX MARKETPLACE!

What sets the ARFX App Marketplace apart is its ability to unlock the full potential of your virtual production assets. Our purpose-built tools and preconfigured features stream...

14 Nov 2024 Read More

Introducing ARwall's Largest Scene Yet!

We’re thrilled to unveil ARwall's latest and most ambitious virtual environment to date: The City Scene! Inspired by the iconic cityscape originally developed by ...

06 Nov 2024 Read More

Unlocking Immersive Learning with ARwall x Sony

In a bold step forward in immersive education, ARwall has partnered with Sony to deliver an industry-leading Extended Reality (XR) solution for educational institutions. The ARF...

30 Oct 2024 Read More

Introducing the ARFX App for Windows: A Game-Changer in Virtual Production

Virtual production just got a massive upgrade with the launch of the ARFX App for Windows by ARwall, the award-winning innovator in XR (Extended Reality) technology. Fresh off i...

21 Oct 2024 Read More

ARwall Taps Hollywood Dealmaker Mark Rodriguez as Head of Revenue

Dynamic industry vet, known for his work at Sony Pictures Entertainment and Paramount Global, and having worked on world-class IP such as ABC's THE ROOKIE, CBS's GHOSTS, and mov...

10 Oct 2024 Read More

ARwall Sponsors BEA Film 48 Competition

Use code: BEA10 for discount. BEA Collegiate Media Chapter members have unending energy, extreme talent, and a passion for media. To test your club’s creativity and resolve, we ...

25 Sep 2024 Read More

ARwall launches Glowcraft Films, guided by VFX pioneer Scott Ross, to develop and produce originals

Award-winning Virtual Production (VP) technology and effects services company ARwall debuts Glowcraft Films, a new division led by ARwall President Jocelyn Hsu with support from...

23 May 2024 Read More

BETA SIGNUP OPEN NOW: "ARFX" Product of the Year Winner for In-Camera XR Virtual Production

Dive into the future of filmmaking with our ARFX App Open Beta for Windows10/11 PC users beginning June 2024!

10 May 2024 Read More

ARwall Wins 2024 NAB Show Product of the Year Award for ARFX, a new XR/AI Filmmaking Suite

The ARFX App Story: Read About the Award-winning Launch of ARFX: NAB Show Product Announcement | NAB Show Win | ARFX App Open Beta Invitation | ARFX App Open Beta Registration...

19 Apr 2024 Read More

"ARFX" XR/AI Filmmaking Suite & Ecosystem announced at NAB Show 2024

Watch the video on YouTube: https://youtu.be/Q72bUpm1O28 The ARFX App Story: Read About the Award-winning Launch of ARFX: NAB Show Product Announcement | NAB Show Win | ARFX ...

14 Apr 2024 Read More

Major Product Update: ARFX Pro Plugin v128 & ARFX Launcher v5 - release notes

ARFX Pro Plugin supports the most commonly used XRVP features, such as single or multiscreen, flat or curved shapes and ceilings/floors. It also brings an additional layer of fu...

26 Mar 2024 Read More

ARwall & DoubleVision partner to deliver patented smartphone indie virtual production

ARwall and DoubleVision’s patents extend to applications for virtual production in professional soundstages, at home, or even in retail locations where blockbuster effects can b...

01 Sep 2023 Read More

Delivering immersive VR to PSVR2 Crossfire: Sierra Squad game trailer

Created for the Sony PlayStation VR2 headset, the new teaser merges live action with gameplay and was shot against an LED volume with our ARFX plugin.

04 Aug 2023 Read More

ARFX Software Summer Promotion

It’s finally here! Virtual Production is now real and we’re transforming the industry. Everyone can take advantage of these hot deals on our award-winning ARFX range to create y...

25 Jul 2023 Read More

Delivering a New Virtual Production Stage for CinePacks

We recently installed a state-of-the-art Virtual Production stage for CinePacks, a leading provider of digital assets for filmmakers and content creators.

02 Jun 2023 Read More

ARwall launches strategic growth plan for 2023

ARwall has recently completed a successful new round of funding. We are also pleased to announce our strategic partnership with DoubleVision, a renowned mobile app developer bas...

25 Apr 2023 Read More

Virtual Production Made Easy - ARwall's New StudioBox

"Easy and Accessible Virtual Production" Special thanks to Joey from VideoBrand on speaking with C.E.O Rene Amador ARwall about the ALL-NEW ARFX StudioBox. Available for preorde...

24 Apr 2023 Read More

Pre-order StudioBox at NAB 2023

We're launching a new turnkey Virtual Production solution, experience Studiobox at NAB 2023. Come and see it at the Indie VP booth C6650 and enjoy an exclusive discount for att...

13 Apr 2023 Read More

CGPro Podcast interviews Rene Amador about AR and Virtual Production

CG Pro Podcast recently interviewed ARwall’s CEO and founder, Rene Amador. Presented by VFX Artist Edward Dawson-Taylor, CG Pro Podcast focuses on CG, Virtual Production and rea...

06 Apr 2023 Read More