Introducing the ARFX App for Windows: A Game-Changer in Virtual Production

Introducing the ARFX App for Windows: A Game-Changer in Virtual Production

Virtual production just got a massive upgrade with the launch of the ARFX App for Windows by ARwall, the award-winning innovator in XR (Extended Reality) technology. Fresh off its Product of the Year win at the NAB Show 2024, the ARFX App is poised to make waves in the industry, bringing lightning-fast workflows, unparalleled asset integration, and ease of use to filmmakers, creators, and virtual production studios worldwide.

Designed to simplify and accelerate virtual production, the ARFX App empowers users to purchase VP scenes from ARwall and other creators right from the in-app marketplace and use them instantly. No more complex setups, no more delays—just seamless creativity. With ARwall’s vision for a more dynamic and efficient production pipeline, the app is poised to revolutionize how virtual production is done.

 


Key Features of the ARFX App for Windows:

  • In-App Marketplace: Discover and purchase production-ready scenes from ARwall and third-party creators.
  • Instant Asset Utilization: Once purchased, scenes are ready to be used for your project without any delay, streamlining the production process.
  • Cross-Platform Compatibility: While currently available for Windows, ARwall has announced that an iOS version of the ARFX App is on the way, expanding accessibility for mobile users.
  • Patented Proprietary Technology: Backed by ARwall’s award-winning tech, the app ensures the highest level of performance, quality, and reliability in virtual production.
  • Compatibility with all Free-D tracking devices: This includes, but are not limited to, RETracker Bliss, stYpe, StarTracker, etc., and special integration with the Vive and Vive Mars ecosystems.

As the winner of Product of the Year at NAB Show 2024, ARwall continues to push boundaries, merging XR tech with practical production needs, making it easier for anyone in the film and TV industry to create immersive, high-quality virtual experiences. Whether you're an indie filmmaker, a major studio, or anywhere in between, the ARFX App is designed to fit into your workflow and deliver results faster than ever before.


Get Ready for the ARFX App on iOS!

For those eager to bring the power of ARFX to their mobile devices, ARwall has more in store. The ARFX App for iOS is coming soon, offering all the game-changing features of the Windows version. Don’t miss out and sign up using the below form to be notified as soon as it’s available!

 

ARwall’s dedication to enhancing the virtual production landscape doesn’t stop here. With its pioneering software solutions, innovative XR tools, and strong industry partnerships, ARwall continues to lead the way into the future of filmmaking.

 


About ARwall

ARwall is an award-winning XR/AI technology and services company, leaders in XR virtual production (VP), software development, and XR/VP content development, including film, TV, advertising, and immersive AR experiences. Its diverse multi-disciplinary team comes from TV, VFX, design, mobile, games, and brands, experience which they applied in creating innovative, patented proprietary software and systems optimized for a wide range of industry sectors. Glowcraft Films, the company’s co-production division, incorporates ARwall’s tech into a full range of VP resources, offering co-production, creative direction, project management, virtual/real set design, production, post, and VFX.

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