What Is a Virtual Production Studio?
A virtual production studio merges physical and digital filmmaking techniques to create immersive, real-time environments using LED volumes, Unreal Engine, and augmented reality technologies. Instead of relying on green screens, filmmakers can shoot live-action scenes within dynamic digital backgrounds that move naturally with the camera — blending imagination with reality.
This innovation has revolutionized the entertainment industry, allowing filmmakers, studios, and brands to create visually stunning scenes faster and more cost-effectively.
At ARwall, we’re pioneering this evolution — developing XR and LED solutions that help studios around the world build, rent, and optimize their virtual production stages.
Explore our expert guides:
How Virtual Production Studios Are Changing Filmmaking
Virtual production eliminates the need for post-production-heavy green screen compositing. Directors can now visualize the final shot live on set — saving time, enhancing creativity, and empowering real-time collaboration.
1. Real-Time Visual Storytelling
With LED walls and game-engine rendering, what was once “post-production” now happens live. Directors can adjust lighting, weather, or even entire landscapes instantly.
2. Immersive Camera Tracking
Camera tracking systems sync the virtual environment’s perspective to match real camera movement. The result? Seamless parallax that makes virtual sets indistinguishable from physical ones.
3. Cost Efficiency
Virtual production significantly reduces travel, logistics, and VFX costs. Productions like The Mandalorian and Kalki 2898 AD used LED stages to create massive futuristic worlds within compact studios.
4. Sustainability and Accessibility
By reducing the need for large-scale set construction and travel, virtual production supports eco-friendly filmmaking — aligning perfectly with modern sustainability goals.
Key Components of a Virtual Production Studio
To understand how virtual production works, let’s break down the studio’s main components.

1. LED Volume Stage
At the heart of every LED virtual production studio is an LED volume — a wraparound LED wall and ceiling displaying high-resolution digital backdrops.
ARwall’s LED systems are optimized for realistic color reproduction, ensuring natural lighting and reflections on actors and props.
Learn more: Virtual Production Stage Design
2. Game Engine (Unreal Engine)
Unreal Engine powers real-time 3D environments. These environments are not static images — they move and react dynamically to lighting and camera movement.
3. Camera Tracking Systems
High-precision tracking ensures perfect parallax between the virtual and physical worlds.
4. In-Camera VFX (ICVFX)
ICVFX allows directors to capture the final frame in-camera, drastically reducing post-production editing.
5. Lighting & Rendering Pipeline
The LED wall itself becomes the light source, casting natural reflections that traditional green screen setups can’t replicate.
Top Benefits of Virtual Production Studios
1. Creativity Without Boundaries
Filmmakers can design alien worlds, historical cities, or virtual concerts — all from a single studio.
2. Faster Turnaround
Since the environment is pre-rendered and visible on set, producers can finish projects weeks faster.
3. Consistent Lighting and Weather
Forget waiting for golden hour — the perfect lighting setup is just a dial away.
4. Real-Time Collaboration
Art directors, cinematographers, and VFX teams collaborate live, achieving better creative alignment.
Leading and Best Virtual Production Studios
As virtual production expands globally, several studios have emerged as leaders in innovation and scale.
1. ARwall (USA)
ARwall is among the top virtual production studios in the USA, recognized for pioneering ARFX, an award-winning real-time compositing system.
From Hollywood sets to university training labs, ARwall’s solutions empower creators to film smarter and faster.
ARwall’s ecosystem includes LED stages, XR workflows, and turnkey solutions for both education and enterprise production.
2. Lux Machina
Known for its work on The Mandalorian, Lux Machina is a trailblazer in virtual set construction.
3. Dimension Studios (UK)
Specializes in volumetric capture and real-time motion systems, often used for virtual reality and gaming projects.
4. Silverdraft Supercomputing
A leader in rendering infrastructure for complex virtual productions.
For more comparisons, explore Top 10 Virtual Production Studios and Companies.
Choosing the Right Virtual Production Studio
When looking for a virtual production studio near me, consider the following:
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Technology Stack: Check for LED quality, Unreal Engine integration, and camera tracking.
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Team Expertise: Experienced operators and VFX supervisors can make or break your shoot.
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Budget Flexibility: Some studios offer hourly rentals, while others specialize in turnkey ownership.
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Scalability: Can the studio accommodate your creative vision as your project grows?
ARwall offers both virtual production studio rentals and custom-built installations, helping clients scale from pilot projects to feature-length productions.

Advanced Concepts of Virtual Production
Understanding a virtual production studio means looking beyond the tech. It’s about blending storytelling, cinematography, and interactive design into one fluid process.
Below are the core concepts of virtual production that define how modern studios — including ARwall — shape the future of filmmaking.
1. Real-Time Compositing
In a traditional VFX workflow, compositing happens after filming. But with real-time compositing, directors see the final image live on set.
ARwall’s proprietary ARFX technology enables in-camera effects (ICVFX) that combine live actors, LED walls, and virtual environments without needing post-production greenscreen replacements.
This real-time visual feedback helps filmmakers make creative decisions instantly, improving efficiency and performance.
2. Virtual Scouting
Virtual scouting allows directors and cinematographers to explore 3D environments using VR headsets before shooting begins. This digital location scouting helps teams plan camera setups, lighting, and set designs virtually — saving time and budget.
3. Digital Twins and Previsualization
Studios build digital twins of sets, allowing them to simulate camera angles, actor movement, and lighting before the actual shoot.
Previsualization (or Previz) ensures every department — from cinematography to art design — is aligned before production starts.
4. Hybrid Workflows
Many virtual production studios blend LED stages with green screen setups to get the best of both worlds.
For example, static environments like deserts or cityscapes might use LED walls, while complex VFX elements like explosions or animated creatures are added later with CGI.
This hybrid approach keeps production agile, creative, and scalable.
5. XR and Virtual Reality Integration
Incorporating XR (extended reality) and virtual reality production studio techniques allows creators to blend interactive 3D elements with real environments.
For instance, brands now use XR studios for virtual concerts, product launches, and immersive marketing events, all powered by the same technology used in blockbuster films.
Virtual Production Studios in the USA: Setting Global Standards
The top virtual production studios in the USA are setting the benchmark for innovation and scalability. Studios across Los Angeles, Atlanta, and New York are leveraging Unreal Engine and LED stages to produce everything from Netflix series to real-time virtual events.
ARwall, based in California, is part of this wave — providing end-to-end solutions that include:
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Custom LED Stage Design
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ARFX Real-Time Compositing Systems
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Virtual Production Studio Installations
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Education and Training for Universities
For a deep dive into real-world applications, explore our detailed guide:
University Virtual Production Studio Setup Guide
Why ARwall Leads the Virtual Production Revolution
ARwall stands at the intersection of filmmaking innovation and real-time technology.
1. Pioneering ARFX System
ARwall’s ARFX software revolutionized virtual production by allowing real-time compositing without tracking markers or green screens. It’s intuitive, scalable, and ideal for both professional filmmakers and educators.
2. Tailored LED Stage Solutions
Whether it’s a compact XR studio or a large-scale LED volume, ARwall provides design, installation, and calibration to meet unique project requirements.
3. Accessible for All
ARwall’s mission is democratizing virtual production — empowering creators, universities, and studios to build affordable, high-quality XR spaces.
4. Creative Collaboration
From indie creators to Fortune 500 brands, ARwall collaborates globally, delivering productions that blend storytelling with innovation.
Explore more about our services and insights:
FAQs About Virtual Production Studios
1. What is a virtual production studio?
A virtual production studio is a facility that combines real-world filming with digital 3D environments displayed on LED walls. This allows filmmakers to capture scenes in-camera with realistic lighting and backgrounds — no green screen required.
2. What does a VFX studio do?
A VFX studio specializes in creating digital effects — explosions, creatures, and simulated environments — usually added in post-production.
In contrast, a virtual production studio integrates these effects live during filming, reducing post-production time.
3. What is a production studio used for?
A production studio provides space and equipment for shooting film, TV, or advertising content. In the context of virtual production, these studios feature LED volumes, motion tracking systems, and Unreal Engine setups for immersive visual storytelling.

4. What are the main concepts of virtual production?
The key concepts include:
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Real-time compositing
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LED volume environments
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Camera tracking
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Previsualization (Previz)
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In-camera VFX
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Hybrid workflows
These allow directors to see the final shot in real time.
5. Who did VFX for Kalki 2898 AD?
The VFX for Kalki 2898 AD was handled by top Indian studios like MPC and DNEG, with significant virtual production elements integrated through LED wall technology.
It showcased how South Asian cinema is embracing global-level virtual production techniques.
6. Are VR concerts actually live?
Yes, VR concerts are typically live-streamed events hosted in virtual production studios or metaverse environments. Artists perform in front of LED walls or green screens while audiences interact virtually from anywhere in the world.
The Future of Virtual Production Studios
The future of filmmaking is hybrid, immersive, and real-time. Virtual production studios will continue evolving, merging AI-driven environments, cloud collaboration, and volumetric capture into seamless storytelling workflows.
In the coming years, expect:
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AI-enhanced scene generation
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8K and higher resolution LED panels
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Holographic set extensions
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Real-time collaboration across continents
ARwall remains at the forefront of these innovations — helping creators and educators adapt to this new digital filmmaking era.
Why Now Is the Time to Build Your Virtual Production Studio
Whether you’re a filmmaker, educator, or brand visionary, virtual production offers the power to create cinematic worlds faster, greener, and more creatively than ever before.
Partnering with ARwall means accessing cutting-edge XR and LED tools designed for scalability and ease of use.
If you’re ready to explore your own virtual production studio, start here:
Top 10 Virtual Production Studios and Companies
Virtual Production Studio Rental vs Purchase
Ready to take your storytelling into the future? Contact ARwall today to design or rent your own virtual production studio and bring your creative vision to life with real-time XR technology.